Non-Profit Organizations
Holocaust & Humanity Center
Holocaust & Humanity Center
Turning the lessons of history into everyday acts of courage.
Project Overview
The Nancy & David Wolf Holocaust & Humanity Center exists to ensure the lessons of the Holocaust inspire action today. Located inside the iconic Union Terminal in Cincinnati, the Center tells the stories of local Holocaust survivors — stories of courage, loss, perseverance, and resilience — and connects them directly to the call to become an upstander in the world as it is right now.
But the Center's work extends far beyond its walls. Education programs and curricular resources reach classrooms across the region. The Coppel Speakers Bureau brings survivor stories to schools, corporations, and communities. Upstander Month turns a single idea — that every person has the obligation to contribute to the world — into a city-wide movement. And the Dimensions in Testimony exhibit offers a one-of-a-kind interactive experience with AI-preserved survivor testimonies. With a mission this urgent and an audience this broad, their website needed to be more than an information hub. It needed to feel like the organization itself: sobering and hopeful, rooted in the past and relentlessly focused on the present.
We partnered with the Holocaust & Humanity Center to design and develop a site equal to that responsibility.
Services
- User Experience Design
- User Interface Design
- Development
- Branding
- Site Maintenance
- SEO Optimization


USER EXPERIENCE DESIGN
From Story to Upstander
We designed pathways that carry visitors through the Center's mission, visit, learn, engage, with clarity and emotional intelligence. Each journey invites reflection while pointing toward meaningful action. The structure honors the seriousness of the content while keeping engagement accessible.


USER INTERFACE DESIGN
Dignity in Every Detail
The interface treats a solemn subject with the respect it demands, using restrained typography, considered imagery, and a dignified visual language. The design creates space for reflection without ever feeling heavy or hopeless. Every choice reinforces the Center's message that humanity's best is possible.


development
A Platform for Living History
We built a platform capable of housing survivor stories, educational resources, events, and news with care and flexibility. The Center's team can easily share new programs and stories as its work evolves. Accessibility was a priority throughout, ensuring the experience welcomes every visitor.

Testimonial
Canned Spinach brought both the sensitivity and the craft this project required. Our website is often the first place someone encounters our mission — and the new site reflects exactly who we are: rooted in history, driven by purpose, and completely committed to inspiring the next generation of upstanders.

Jackie Congedo
Chief Community Engagement & External Relations Officer, Holocaust & Humanity Center


branding
Turning History Into Action
For Upstander, we created a distinct sub-brand for the Nancy & David Wolf Holocaust & Humanity Center that translates the organization’s mission into a bold, approachable visual identity. Rooted in the idea that everyone has the power to stand up for others, the brand gives Upstander its own recognizable presence while remaining connected to the larger Humanity Center. The result is a flexible identity designed to engage new audiences, inspire action, and turn the lessons of history into a movement for positive change.

End Result
The Holocaust & Humanity Center launched with a site as layered and intentional as the mission it serves. Visitors can plan their trip, explore exhibits, and purchase tickets with ease. Educators access field trip information, curricular resources, professional development, and the Kaltman Teacher Fellowship. Community members find Upstander events, speaker bookings, and the full Cohen Family Upstander Month calendar. And donors can give, join the Legacy Society, or explore the Beacons of Humanity partnership program — all from a site that never lets them forget why any of it matters.
As Holocaust survivor Edith Carter said: "Everybody, every human being, has the obligation to contribute somehow to the world." The Holocaust & Humanity Center has built a place — physical and digital — where that obligation becomes real.
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