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Professional Athletes

We help professional athletes build powerful personal brands and digital experiences that connect with audiences and extend their influence.

Athletes in a Pro Athlete Community workshop session

overview

Built for athletes and the organizations behind them.

We've created work for NFL and NBA teams, the NBPA, and individual athletes at every stage of their careers. The needs are different, and we treat them that way. Athletes get a personal brand built to attract deals and outlast a playing career, and many come to us first for their foundations: the nonprofit work that defines their legacy off the field. Teams and player associations get an extension of their creative department that understands the pace of a season.

professional athletes

OurCapabilities

Explore the capabilities we bring together to help professional athletes build their brand, grow their influence, and create what’s next beyond the game.

Partner with us

A logo and visual identity that works on everything from your website to your merch to the scoreboard.

Sponsor-ready identities, websites, and campaigns for athlete foundations, camps, and clinics. It's the work we do most for individual athletes, and it sits at the intersection of our sports and nonprofit expertise.

An owned home base for your story, your deals, your foundation, and your future, beyond any algorithm.

The professional one-pager that turns brand conversations into signed partnerships.

For college athletes and families building a professional presence sponsors take seriously.

On-brand graphics and content systems, or full social media management if you'd rather hand us the keys. Either way, your feed stays sharp during the season, when you have zero time.

Travon Walker on the sideline with Jacksonville Jaguars teammates

Travon Walker Foundation

Learn more about how we’ve partnered with the Travon Walker Foundation, a nonprofit organization committed to helping today’s youth stay present and grounded in the moment.

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Travon Walker Foundation logo
DG Foundation logo
Miami Dolphins logo
Pro Athlete Community logo
Arizona Cardinals logo
Optimal Performance logo
Sceene logo
Athlete Mogul logo
NBPA logo
Youth Is The Future logo

Professional athletes

Clients whowe’ve helped.

Let’s talk

Professional athletes

Frequently Asked Questions

Here you’ll find answers to common questions about working with Professional Athletes.

Canned Spinach care plans bundle managed hosting, security, and maintenance into one flat monthly rate: fast managed hosting, SSL, daily off-site backups, software updates tested before they touch your live site, 24/7 uptime and security monitoring, malware scanning, performance optimization, and a monthly allotment of content edits handled by our team. Plans cover WordPress sites and our AI-built custom websites, and we can often support other platforms depending on your situation; just ask. One plan, one invoice, one team keeping your site fast, secure, and current.

Yes, and it's some of our favorite work. We create sponsor-ready identities, websites, and event materials for athlete foundations, camps, and clinics, including our work with the Travon Walker Foundation. Professional branding signals to donors and corporate sponsors that their money is in serious hands, which directly affects how much you can raise.

Hosting is the server your website lives on; maintenance is everything that keeps the site itself healthy: software updates, security patches, backups, monitoring, and fixes. Cheap hosting alone is like renting a garage and never changing your car's oil. You need both, which is why we bundle them: one plan, one invoice, and zero finger-pointing when something needs attention.

That's the whole design of it. Team and league creative departments are some of the most talented people in the industry, and they're built for the public stage: game day, fans, sponsors. We take the work that never fits their queue, like player program materials, leadership presentations, and internal reports, or absorb overflow when the season peaks. Your team keeps the spotlight; we make sure nothing behind the scenes ships late or off brand.

Professional website maintenance typically runs $100 to $500 per month for small-business sites, with eCommerce and high-traffic sites running higher. Canned Spinach care plans start at $199 per month, with tiered flat rates based on your site's complexity and how much hands-on support you want. It's a fraction of what emergencies cost: recovering a hacked, unmaintained site often runs thousands of dollars, plus lost business while you're down.

Most start with a single project, often a player-facing program or a leadership presentation with a hard deadline. From there, many organizations keep us on retainer for a set monthly capacity, so there's always a senior designer on call without adding headcount. We sign NDAs as a matter of course and work comfortably inside league and association brand rules.

No. We're a creative agency, not an agent, and we never take a cut of your deals. You pay a flat, agreed price for the work, and everything we create belongs to you; our agreements assign the intellectual property to you outright. We're happy to work alongside your agent or NIL collective; strong branding typically raises the value of the deals they negotiate.

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