A newly certified CPA accountant, BJ Butler, decided to leave the firm he was working for and start his own. He wanted to eliminate the perception of accounting and taxes being a daunting, mysterious task. He asked us to help him develop a brand around his new firm focused on three core pillars: approachability, simplicity, and transparency.
After helping him create his brand, we shifted focus to designing and developing a website that not only reflects his core values, but that also acts as an effective sales and lead generation tool, driving users to submit contact forms and contact him to grow his new business.